SHOP 11 LAWSON STREET BYRON BAY NSW 2481

29.12.10

WRANGLER IN-STORE NOW @ SWOON11...


Lips Advert for Wrangler- 1979!!






You can't go wrong with denim cut-offs and a white basic tee- a classic and time-less look for all ages!!

Wrangler Averts From 1960-1980!!

Wrangler Advert- 1982!!

History Time... 20-year-old C.C. Hudson leaves Spring Hill Farm in Williamson county, Tennessee, and makes his way to North Carolina, seeking his fortune in the emerging textile industry. He finds work in a factory making overalls, where he earns 25 cents a day sewing on buttons... 1897
Hudson's workplace closes. He and a few others buy several of the sewing machines, lease space above a downtown grocery store and incorporate as the Hudson Overall Company... 1904
The business builds its first factory on the corner of South Elm Street and changes its name to Blue Bell Overall Company. Legend has it that a group of railroad workers who bought overalls at the Hudson store gave C.C. Hudson a bell, and after spending time in the factory, the bell – like everything else – became covered in blue denim dust, hence “Blue Bell”... 1919
Blue Bell launches Super Big Ben Overalls, made out of 100% Sanforized Fabric that reduces shrinkage after washing to less than 1%. This sets a new standard for the industry... 1936
Blue Bell acquires the Casey Jones Work-Clothes Company and the rights to a rarely used Casey Jones brand name: Wrangler... 1943
Blue Bell starts to develop a jeans line for cowboys, hiring famous tailor Rodeo Ben. Blue Bell workers take part in a contest to give the jeans a brand name. The winning name is Wrangler, synonymous with the name for a working cowboy. Wrangler is born... 1946
After designing and testing 13 pairs of prototype jeans, Blue Bell introduces the Wrangler 13MWZ to American consumers. A promo campaign is launched featuring 13MWZ test riders and rodeo legends Freckles Brown, Bill Linderman and Jim Shoulders. ... 1947
Wrangler jeans become an icon of youth culture, synonymous with teenagers the world over... 1973
1 in every 5 pairs of jeans sold in America is a Wrangler... 1996
WE LOVE WRANGLER XOXO

No comments: